Speaking & Workshops
Bring the framework to your team
Lee is available for keynotes, team workshops, and sales leadership sessions. The book is often the starting point — the live experience is what drives lasting change.

Engagement Types
Three ways to work with Lee
Keynote Speaking
Sales conferences, leadership summits, company kick-offs
45–60 minutes
A high-energy, story-driven keynote that challenges everything your audience believes about selling. Lee shares the Vendor/Expert/Trusted Advisor framework through real stories of transformation — and gives every person in the room a practical takeaway they can use the next day.
Sample Topics
- The Power of No: Why the best salespeople say no more than yes
- From Vendor to Trusted Advisor: The shift that changes everything
- The Pipeline Myth: Why quality always beats quantity
Team Workshops
Sales teams of 8–50 people
Half-day or full-day
An interactive, hands-on workshop where your team builds their own ICPs, defines their NNCs, and practises the P5 disqualification framework on real opportunities from their current pipeline. Every participant leaves with a personalised Sales Constitution.
Sample Topics
- Building a team-wide Ideal Client Profile
- Defining Non-Negotiable Conditions as a team standard
- Pipeline audit: qualifying and disqualifying live deals
Sales Leadership Sessions
Sales leaders, VPs, CROs
2–3 hours
A focused session for sales leaders who want to embed the Trusted Advisor framework into their team's operating rhythm. Covers coaching techniques, pipeline review best practices, and how to create a culture where saying no is rewarded, not punished.
Sample Topics
- Coaching your team from vendor to trusted advisor
- Redesigning pipeline reviews around quality metrics
- Building a culture of strategic disqualification
Get in Touch
Enquire about a speaking engagement
Combine the book with a live session
Many organisations order copies of The Power of No for their team alongside a workshop or keynote. Bulk pricing is available.
View Bulk Order Options