Speaking & Workshops

Bring the framework to your team

Lee is available for keynotes, team workshops, and sales leadership sessions. The book is often the starting point — the live experience is what drives lasting change.

Engagement Types

Three ways to work with Lee

Keynote Speaking

Sales conferences, leadership summits, company kick-offs

45–60 minutes

A high-energy, story-driven keynote that challenges everything your audience believes about selling. Lee shares the Vendor/Expert/Trusted Advisor framework through real stories of transformation — and gives every person in the room a practical takeaway they can use the next day.

Sample Topics

  • The Power of No: Why the best salespeople say no more than yes
  • From Vendor to Trusted Advisor: The shift that changes everything
  • The Pipeline Myth: Why quality always beats quantity

Team Workshops

Sales teams of 8–50 people

Half-day or full-day

An interactive, hands-on workshop where your team builds their own ICPs, defines their NNCs, and practises the P5 disqualification framework on real opportunities from their current pipeline. Every participant leaves with a personalised Sales Constitution.

Sample Topics

  • Building a team-wide Ideal Client Profile
  • Defining Non-Negotiable Conditions as a team standard
  • Pipeline audit: qualifying and disqualifying live deals

Sales Leadership Sessions

Sales leaders, VPs, CROs

2–3 hours

A focused session for sales leaders who want to embed the Trusted Advisor framework into their team's operating rhythm. Covers coaching techniques, pipeline review best practices, and how to create a culture where saying no is rewarded, not punished.

Sample Topics

  • Coaching your team from vendor to trusted advisor
  • Redesigning pipeline reviews around quality metrics
  • Building a culture of strategic disqualification

Get in Touch

Enquire about a speaking engagement

Combine the book with a live session

Many organisations order copies of The Power of No for their team alongside a workshop or keynote. Bulk pricing is available.

View Bulk Order Options